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SMG/FM101.7--《CHIVAS欧美时尚金曲榜》http://www.sina.com.cn 2007年12月24日18:44 新浪娱乐
CHIVAS欧美欧美时尚金曲榜 节目特点: 《CHIVAS欧美时尚金曲榜》是张明在SMG广播文艺中心旗下的FM101.7主持的一档以最快速度介绍英美两地权威排行榜为特色的纯欧美流行音乐节目,由CHIVAS品牌冠名播出, 所介绍的歌曲皆来源于美国英国最具权威性的Billboard Hot 100和 UK Single Chart 节目播出时间: FM101.7 每周日21:00 节目收听对象: 以晚间时间段的自驾车白领、出租车乘客、酒吧休闲人群以及大中学生为主,其年龄层次为16至35岁之间的时尚人士为主。这类听众具有较高的文化阅历和消费能力,是理想的目标受众群体。 Feature of Chivas Pop Chart Show CHIVAS Pop Chart ,exclusively sponsored by CHIVAS, is broadcast on every Sunday from 21:00 to 22:00 on FM 101.7 . It is the sole music show engaged in international pop airplay in Shanghai. and hosted by the most experienced and well-known DJ in Shanghai. With his lively , a bit humorous style and most importantly, his proficient English speaking capability and strong sensibility in fashion trends, the show, which has been on the air for more than 5 years, is the top international pop music show in the East China area. Target Listeners: Since the music introduced in the one-hour show covers a great variety ranging from CHR, AC, Crossover and Easy Listening, its target listeners includes grear many professionals aged from 16-35. They are basically comprised of office clerk, driving people, taxi passenger, bar-stayer as well as intellectuals like teachers and students and other fashionable biz people. It should be particularly noted that these listeners have strong consuming capability, they are either your targeted consumers or potential product-buyers.
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